Poppy Soda Project
Elevating Creative Packaging and Branding
Overview
Join the fun with Poppy Soda! This project is all about creating packaging and branding for a pretend soda. We're diving into the mix of creativity and marketing to make Poppy Soda stand out and feel special. By playing with fun designs and smart branding, I’m showing how telling a cool story can get people excited.
The Challenge
There are many flavors when it comes to beverages so I had to create a system that works for all and upcoming flavors. I also had to keep in mind the type size to abide to accurate beverage labeling.
Project Objectives
Marketable Design
Creating a Colorful/Fun Design that Resonates with Young Audience
Establish a Unique Brand Identity
Mood Board
Lots of color and shapes of fluid was inspiring this design